This is a photo of me under very forgiving light.

My goal with every project is to be realistically naive. You have to be realistic enough to recognize the sandbox you’re playing in. Instead of fighting the realities, lean into them and use them to make the work better. At the same time, you always have to hold onto that naive creative belief that every project, no matter how small, is a chance to make something great.

That approach helped me run Target at Mother. I managed a huge team of creatives and designers on a constant rotation of different work streams. While in the lead, we doubled the size of the account by adding the holiday business and I became the first ECD in the history of Mother.

I also worked as the ECD on great brands like Verizon, Jim Beam, and Macy’s.

I’ve directed a few short films that have screened on the festival circuit. I just finished writing a series about the cast of an old sci-fi show getting abducted by a crazed fan. It’s a comedy.

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